365 personal brand MARKETING THUMB-RULES: Daily workbook for rainmakers
Speak with the author: 516.642.4100 | Vik@CoGrow.com



    CoGrow-certified Practice Marketing Advisors™ enjoy flexible working hours, while earning premium rates and project supervision fees, with very low overhead!

    Plus, as a "Phase 2" Practice Marketing Advisor™, you too will be able to "train the trainers" and grow new passive streams of income.  With our administration and technology infrastructure, your income (and personal fulfillment) is unlimited.

    CoGrow can help you gain the specialized knowledge needed to advise lawyers, accountants, financial planners, insurance brokers, real estate professionals, physicians, dentists, chiropractors, LMTs, and other licensed health & wellness professionals. 

    Practicing professionals are experts, who can gain a competitive advantage with their personal brands.  Practice marketing & branding is different from traditional marketing; it requires unique handling.  Our trademark Personal Brand Marketing™ methods develop, strengthen, and leverage the unique personalities of our clients.  We work with self-employed professionals, partners of firms, and all rainmakers (associated with large firms).

    Our proven methods, worksheets, manuals, and established industry relationships, will help you jumpstart your own Personal Brand Marketing™... as you help your clients follow your lead!

    You will soon be able to apply on-line to become a CoGrow-certified Practice Marketing Advisor™.  Do you feel you have the qualifications & personality?

    We want to answer your questions privately: E-mail Vik@CoGrow.com or call Vikram at 516.642.4100. 


Recommend the book to a friend, by e-mail | Call Vik: 516.642.4100

Daily Workbook for Lawyers
Accountants Financial Planners Real Estate and Health & Wellness professionals

    Vikram Rajan is the co-founder/partner of CoGrow Systems, Inc., a business development firm. Vik also authors ViksMarketingBlog.com, which receives over 300 views everyday. Vikram Rajan, authorVik is a Practice Marketing Advisor™ for lawyers, accountants, financial planners, real estate, and health & wellness professionals.

    Vikram’s marketing columns appear in more than 14 publications, including Financial Advisor magazine, Canvas magazine, Dominican Times magazine, Times-Ledger newspapers, Personal Branding magazine, and more. Vik also wrote the business column for Long Island Business News.

    Vik has taught for the Fashion Institute of Technology, Dowling College, and is to teach for C.W. Post, Long Island University. Vik has also been quoted by the Wall Street Journal’s Startup Journal, Entrepreneurship magazine, Channel Pro, and more.

    In January 2004, Vikram was named a “Top 40 Under 40 Rising Star” by Long Island Business News. Vik co-chairs the Membership and the Business Development committees for the Hauppauge Industrial Association (HIA), Long Island’s 2nd largest business organization. Vikram also serves on the Board of Managers for the Cross Island YMCA, and has been invited to participate on a special marketing committee for the YMCA of Greater New York Board of Directors.

    Vikram has presented in front of many networking groups & organizations: U.S. Small Business Administration (SBA) • Nassau County Bar Association (Academy of Law) • National Network of Accountants • National Association of Insurance and Financial Advisors (Queens) • National Conference of CPA Practitioners (Suffolk) • Association of Divorce Financial Planners • Independent Real Esate Brokers • Direct Marketing Association of Long Island • Long Island Hispanic Chamber of Commerce, and many, many, many banks!

    Vikram Rajan currently lives on Long Island. You can e-mail him your questions at Vik@CoGrow.com.

    Click title bar above again to hide Vik's bio.

    Click title bar above again to hide the BACK COVER.

    4 Thumb-rules for Using This Book x
    Bonus Checklist #1: Compliance, Professionalism & Ethics xi
    Bonus Checklist #2: The 7 Prospecting Channels xii
    Bonus Checklist #3: The 6 Marketing Collaterals xiii
    Bonus Checklist #4: The 7 Website Traffic Drivers xiv
    Bonus Checklist #5: The 6 Areas of Web Presence xv
    Bonus Checklist #6: The 7 Currents of Buzz xvi
    Bonus Checklist #7: The 6 Targets of Community Markets xvii
    1 Sample Thumb-rule Journal Page xviii
    50 Thumb-rules for Practice Management 1
    58 Thumb-rules for Market Positioning 51
    86 Thumb-rules for Personal Branding 109
    98 Thumb-rules for Professional Prospecting 195
    48 Thumb-rules for Ethical Selling 293
    25 Thumb-rules for Client Appreciation 341
    About Vikram Rajan xxix

    Click the title bar above again to hide the Table of Contents.

    Click 'menu' above to see more videos.

    Click title bar above again to hide the videos.

» About the 4 companion audio-books

» Search the Book's Blog with keyword tags from the book:

Recommend the book to a friend, by e-mail | Call Vik: 516.642.4100

© 2008 CoGrow Systems, Inc. | 516.642.4100